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Integrated Marketing Certificate


Adult Enrichment / Online Certificates & Courses -
Online Certificates Summer 2024

Session 1 (Winter): Beginning of February
Session 2: (Spring): Beginning of April
Session 3: (Summer): Beginning of June
Session 4: (Fall): Beginning of September
No class sessions offered in December and January.

Discover advanced and new best practices in Integrated Marketing, the growing field that integrates traditional print marketing with digital marketing for even greater marketing success. Young generations are embracing print as well as online media, creating this exciting new area of marketing. Find out the keys to success in the almost forgotten but still remarkably effective area of print, including catalogs, direct mail letters and post cards. Gain advanced marketing concepts and principles such as R, F, & M analysis; AIDA, and the 3-30-3 principle, that lead directly to practical marketing success. Acquire the understanding of how digital marketing and print complement and enhance each other, and how to integrate both kinds of marketing for even greater overall effectiveness. Come away with a new marketing expertise to make your value in the workplace even stronger. 

An invitation into the classroom will be emailed to each student the Thursday before the course begins. That invitation will arrive from the email address: teacher@ugotclass.org. Students accept the invitation, and from there they will be able to create a password. Their login will be their email address. Once students have created a login, their classroom will be listed in their student profile.

CEUs/ILUs: 4.8
Length (in hours): 48

Frequently Asked Questions

BSFN42

$ 495.00
3 courses